[Promo] Calbee Frugra [Fruit & Granola Cereal / Almond Caramel ] 800g/600g English Version from Japan

1. Calbee Frugra Cereal 800g

Everyone's favourite Japanese cereal for your mooring breakfast! Mixed with fresh milk or yogurt for a fresh morning breakfast!

Ingredients: Oats (Australia or Finland or others), Rye Flour, Sugar, Dried Fruits (Papaya, Raisins, Apples, Strawberries), Wheat Flour, Coconut, Maltodextrins, Vegetable Oils and Fats, Rice Flour, Water-Soluble Dietary Fiber, Corn Flour, Pumpkin Seeds, Almond Powder, Salt, Wheat Bran, Brown Rice Flour, Apple Juice, Lactose/ Glycerin, Iron Citrate Na, Acidity, Antioxidant (Vitamin E, Rosemary Extract), Modified Starch, Niacin, Pantothenic Acid Ca, Vitamin A, Vitamin B6 Vitamin B1, Folic Acid, Vitamin D, Vitamin B12. Contains Wheat as part of raw materials.

2. Calbee Frugra Almond Caramel 600g

“Frugra ® Almond Caramel Flavor” is a “Frugra ®” that you want to eat in winter, jointly developed with fans. In 2021, when we released a limited quantity of “Frugra® Chocolate Sweets Flavor”, which was co-created with fans for the first time, it was well received, so we have jointly developed products with fans this year * 2. In selecting the taste, in December 2021, we solicited ideas under the theme of “a taste that makes you want to eat in winter”, and selected four candidates from over 2000 ideas. We conducted a popularity poll on SNS (with more than 30,000 votes) and decided on the “almond caramel flavor” that won first place. After that, consider fabrics and toppings through online fan meetings. We solicited ideas from fans for the package design and slogan.

"Frugra®" where you can feel the aroma of almonds and the gentle sweetness of caramel.

Fragrantly baked caramel-flavored granola dough topped with sliced ​​almonds, crushed almonds, apples, and cranberries. Finished with a relaxing taste that is perfect for the cold winter.

Rich in dietary fiber and iron, one serving (50g) provides 1/3 (*3) of the daily requirement for 8 kinds of vitamins.

The packaging has a warm color overall, and features large letters that read “Taste made with fans♪”. By posting a seasonal luncheon mat and a photo of the product in a cup, we appealed that the product is perfect for the winter season.